How will the production process change when we no longer own things, but only use them? A Backlight Lab with Thomas Rau.
We are on the verge of a significant change in behavior. The production model in which people work in order to buy things is coming to an end. We don’t want to own things, we want to have access to them and use them. The fun, but not the trouble: ‘Don’t own, enjoy!’ What does this mean for the way products are made, the way we build, for innovation and economic growth? A VPRO Backlight Lab with Thomas Rau, the most radical architect of the Netherlands.
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Credits:
Director: Frank Wiering
Research: William de Bruijn
Camera: Roel van ’t Hoff, Christian Paulussen
Sound: Lucas van Eck
Light: Bart Wiersma
Editor: Rinze Schuurman
Web editor: Jasper Koning
Desk research: Marga Smit
Production assistants: Rob Dorresteijn, Olivier Schuringa
Producer: Jenny Borger
Commissioning editor: Marije Meerman, Doke Romeijn
Thanks to: Debbie Appleton, Erik de Ruijter, Sabine Oberhuber
English, French and Spanish subtitles: Ericsson.
French and Spanish subtitles are co-funded by European Union.
